1. WHAT INFORMATION ABOUT YOU DO WE COLLECT?
At present, we only collect information on your use of this website including the following:
- details of the search engine you used to access this website;
- the previous websites you visited;
- the websites or advertisements you view or select;
- the type of Internet browser you use;
- the computer operating system you use;
- your computer's IP address;
- your movie preferences (based on the movies for which you purchase tickets), and
- the theatres in which you view movies
- web booking information: email accounts and processes to assist booking process. No financial data is stored on this site.
2. HOW DO WE USE THE INFORMATION WE COLLECT?
We may combine anonymous usage information collected from your visit to this website with that of other users to determine which features and areas of the website are most popular. By collecting and analyzing this data, we can improve this website. This aggregated information does not contain information personally associated with you.
3. DO WE SHARE OR TRANSFER THE INFORMATION PROVIDED?
Sharing among the AMC Family of Companies.
Sharing with Third Parties.
We share aggregated non-identifiable information with the following third parties:
- third party service providers to assist us with collecting demographic information and improving our websites; and
- potential advertisers, contractors, investors and other third parties in connection with the sale of advertising and the marketing of our products and services.
We use third parties for the following purposes:
- to improve your experience on this website; and
- to enable you to purchase movie tickets online.
We may share your personally identifiable information with these third parties for these purposes; however, these third parties will not contact you directly without your consent, other than on our behalf.
Disclosure Required by Law.
From time to time, we may be required by law to provide your personally identifiable information for example in connection with a court order. We reserve the right to report to law enforcement agencies any activities that we, in good faith, believe to be unlawful. We also may share certain personally identifiable information when we believe that such sharing is reasonably necessary to protect the rights, property, and safety of others and ourselves.
Disclosure as a part of a Business Transaction.
We may also disclose personally identifiable information to third parties in relation to planned or potential corporate sales, mergers, reorganizations, dissolutions or similar events. As a part of any such transaction, we will treat your information as an asset and transfer it to the purchaser.
Transfer of Information.
4. HOW DO WE KEEP YOUR PERSONAL INFORMATION SECURE?
Unfortunately, the transmission of information via the Internet is not completely secure. Although we will do our best to protect your personal data by using encryption methods, such as Secure Sockets Layer for the transmission of data, we cannot guarantee the security of your data transmitted via our website; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access including: limiting the number of people who have physical access to our database servers, and using electronic security systems and password protections that guard against unauthorised access by other visitors or third parties.
5. HOW LONG DO WE KEEP YOUR INFORMATION?
We will only retain your information for as long as is necessary for the purposes for which it was collected. In particular we will keep information about you if it is necessary for us to do so to comply with the law or to protect our or another persons interest.
- tracking usage patterns on the website;
- measuring the effectiveness of advertising; or
- limiting multiple responses and registrations when we conduct polls and sweepstakes;
You may disable cookies, receive a warning before a cookie is placed on your computer, and erase cookies from your hard drive through use of options or preferences menus in your browser. It is possible, however, that some parts of our website will not operate correctly if you disable the cookie feature. For more information about cookies, including how to change your browser settings and find and delete cookies on your hard drive, please visit www.aboutcookies.org.
When you visit our website, our web servers automatically collect anonymous information that describes how our visitors use and navigate our website. This information includes the number and frequency of visitors to each web page and the length of their stays, as well as the anonymous information that your web browser automatically sends to us, such as browser type, referrer data that identifies the web page visited before and after your visit to our website. We also may determine what technology is available through your browser to serve you the most appropriate version of a web page. For example, we may determine that you have installed a version of Flash, and we will then send to you the appropriate Flash version of the web page rather than an HTML page.
An IP address is a number that is assigned to your computer or network when you are on the Internet. When visitors request pages from our website, our servers log the visitor's IP address. We or our service providers may also serve advertisements based upon the geographic location of your IP address.
Clear GIFs or pixels are invisible files on web pages that you visit. When you visit a page on our website that contains a clear GIF, the clear GIF communicates with your computer to determine, among other things, whether you have been to that page before or viewed a particular advertisement. We or our third party advertising providers may use clear GIF to track usage of our website.
Where authorised by law, we may use web beacons, other monitoring technologies and third party service providers who may gather data for purposes of advertising or reporting website traffic and statistics.
7. HOW CAN YOU ACCESS THE INFORMATION WE HOLD?
You can of course request at any time that we correct any information we hold about you, free of charge.
8. CAN OTHER PARTIES OBTAIN INFORMATION FROM ME WHEN I VISIT THIS WEBSITE?
We may allow third parties to deliver advertisements on our website. Our website may also contain links to websites that are owned and operated by third parties. You should be aware that when you click on these third-party advertisements or links, you may deploy cookies or web beacons, which third parties may use to identify some of your preferences or to recognise you if you have previously been to their website or otherwise had contact with them. Certain activities on our websites are sponsored by third parties, such as the purchase of DVDs from www.amazon.co.uk, and you will be asked to submit personally identifiable information to complete your transaction. Third parties such as Fandango.com and MovieTickets.com may gather customer information, including credit card details on their web sites. We do not control how these third parties use the information they collect from you, whether collected from the delivery of advertisements to you, your use of links or your purchase of products or other voluntary submissions of information. We have no responsibility or control over these third-party advertisements and websites, including, without limitation, their content and privacy policies. We encourage you to read the privacy policies of the advertisers and websites to learn how they may collect and use information about you.
If you voluntarily disclose personally identifiable information in a public area on this website, such as a review page, blog or message board, third parties may collect this information and use it to send you unsolicited marketing communications, messages or for other purposes. You disclose personally identifiable information in public areas of this website at your own risk.
9. HOW TO CONTACT US
If you wish to complain or know more about how your information will be used, please contact PrivacyManager@amc16.co.uk or write to us at the following address:
AMC Theatres of UK Limited
235 Deansgate Road
10. PROTECTING CHILDREN ONLINE
We are committed to protecting the privacy of children; please click here for more information about protecting children online. Click here
12. HOW TO COMPLAIN
If you are not happy with the way in which your personal data is being handled by us you can complain to the Information Commissioner at the following address:
Information Commissioner’s Office
Cheshire SK9 5AF
Last updated date: 28 June 2010.
AMC Cinemas Is a registered trade mark of AMC Entertainment Inc.